Brand transformation projects
Icon By Design
Transforming an icon
Icon By Design designs and manufactures beautiful solid wood furniture. The strategy revolves around the core idea of Made to Matter, Made to Last, which sums up their offering. We built a bespoke, comprehensive visual language that reflects their unique offering.
Myee Collective
Connecting Communities
Myee Collective, an Indigenous-owned procurement partner, needed a brand that positioned them as the obvious choice for large builds in Australia. Pairing Studio's solution was built on a simple and strong insight: everything they do is about connecting communities.